Sustainability is at the heart of the project due to the synergy of the three objectives:

  1. A leading museum which convenes people and provides a digital hub for lifelong learning

  2. A huge and beautiful workshop to make new Bauhaus textiles to improve the thermal, light, touch and sound quality of housing, and

  3. Transformation of a historic and neglected place into a sustainable community with prototype housing to meet local needs.

Together, these activities will fulfil the New European Bauhaus principles, transforming one of the largest, and most well-known, textile factories in Europe into a sustainable community, beautiful in renewing Czech Bauhaus architecture and textiles, and together in combining locals and thousands of European-wide visitors, young and old in all components.

The unique, brownfield site is in the centre of Europe, on the major train line to Brno (40 minutes), Prague (2 hours), Vienna (2 hours), Dresden, accessible from Czech Republic, Slovakia, Austria, Germany and Hungar.  Brněnec is also on one of the historically important routes, connecting Western Europe to the Baltic States and to the Balkans, used since prehistoric times.  When Europe and Czechoslovakia were split in two in 1938, the frontier went down the stream in the factory.